Cover photo for Conrad "Booty" R. Eklov's Obituary
Conrad "Booty" R. Eklov Profile Photo
1942 Conrad 2020

Conrad "Booty" R. Eklov

December 12, 1942 — July 2, 2020

Conrad “Booty” R. Eklov, 77, formerly of Westby, passed away peacefully Thursday July 2, 2020 at Gundersen Health System in La Crosse.

Booty was born in La Crosse on December 12, 1942 to Arthur and Goldie (Olsen) Eklov. He graduated from Westby High School in 1961 and attended business school in Madison.  He started selling cars at his dad and uncle Oscar’s Texaco station in 1969.  On July 1, 1972 he married Penelope Ruesch and together they raised two daughters, Mindi and Laci.  He owned and operated a car dealership in Westby, and later, a gas station.  Booty was an avid businessman who enjoyed making a deal.  When he wasn’t running his business, he enjoyed shopping and traveling to Las Vegas.  In his later life, you could find him at Wal-Mart, greeting people at the door, with the biggest smile.

Booty was a friend to everyone who knew him.  He loved his daughters and grandkids more than anything in this world.

Survivors include two daughters, Mindi Eklov and Laci (Mike) Olson; 5 grandchildren, Alexis, Cameron, Isaac, Jackson and Isabella; his brother, Avert (Eyde) Eklov; his sister Ardie (Larry) Smith; and several nieces and nephews.

He was preceded in death by his parents and his lifelong best friend Gordy Stendahl, whom he considered his brother.

A public visitation will be held from 5 to 7 p.m. Thursday July 9, 2020 at the Seland Funeral Home in Coon Valley. Private burial will be in the Westby Coon Prairie Cemetery. Condolences may be given at  In lieu of flowers, memorials to the family may be sent to the Seland Funeral Home, P.O. Box 217 Coon Valley, WI 54623.

To order memorial trees or send flowers to the family in memory of Conrad "Booty" R. Eklov, please visit our flower store.

Service Schedule

Past Services


Thursday, July 9, 2020

5:00 - 7:00 pm (Central time)

Seland Funeral Home & Cremation Services

204 Central Avenue, Coon Valley, WI 54623

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